Family Tree DNA Announces Permanent Price Reduction

FamilyTreeDNA Test Kit

FanilyTreeDNA Test Kit

Just moments ago we received notification from Family Tree DNA that the current $39.00 Y-DNA promotion will expire at the end of March. While this may seem disappointing to those who have not planned to request their 12 marker test until after the end of the month, here is some great news from Family Tree DNA:

“Due to the recent upgrade
of our state-of-the-art laboratory, coupled with research and development into
increasing lab efficiency, we are able to permanently offer the basic Y-DNA12
test for $49 beginning April 1, 2013. The current sale of Y12 at $39 will end
at 11:59PM CST, March 31,2013. We are also working on bringing down the price
of the basic mtDNA test as well; we hope to have that accomplished during the
first half of this year.”

Additionally, Family Tree DNA announced that they are increasing the size of their customer service staff to properly handle the greater workload brought on by their large increase in business.

This is great news for Family Tree DNA, great news for the consumer, and really great news for the future of genetic genealogy!

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